Research

Australian IT support providers, by the numbers

We checked what 1,088 Australian IT support providers publish about themselves, and how much of it holds up against an independent source.

Measured 2026-10-03 · free to reuse with attribution

Of 1,088 Australian IT support providers measured in 2026, 26.7% publish an ABN that can be confirmed against the national register. Of the 431 whose listed phone number was compared with the number on their own website, 56.8% match and 5.3% contradict it. 85.2% of the 481 websites fetched responded, and 86.9% of the 512 cross-source matches found two or more independent sources. The median Australian IT support provider has 18 Google reviews. The comparable national figures across all 78 trades are 21.5% with a checkable ABN and a median of 39 reviews. Source: WhoToHire, 2026-10-03.

26.7%

publish a checkable ABN

of all 1,088. 24% above the national rate of 21.5%.

56.8%

phone number confirmed against their own site

of 431 compared. In line with the 59.2% national rate.

5.3%

phone number contradicting their own site

of 431 compared. 31% below the national rate of 7.7%.

85.2%

have a website that loads

of 481 fetched. 5% above the national rate of 81%.

18

Google reviews for the median business

The national median is 39. Review counts track how often people hire a trade, not how well they do it — a trade you call once a decade will always sit lower.

What stands out

IT Support & Services publish a checkable ABN at 26.7%, 24% above the 21.5% national rate — better than most trades, though still under one business in six.

23 IT support providers — 5.3% of the 431 we compared — list a phone number that contradicts the one on their own website, 31% below the national 7.7%. That is better than the national picture, which is a reasonable sign the trade keeps its listings current.

The median has 18 Google reviews against 39 nationally. That gap says more about how often households need IT support providers than about the standard of the work, which is why the ranking on this site weights review volume on a log scale rather than treating a 5.0 from four reviews as equal to a 4.6 from three hundred.

IT Support & Services by state

States with at least 40 IT support providers in the directory. Smaller groups are held back rather than published as percentages that move too far on a single record.

Verification coverage for Australian IT support providers, by state
StateBusinessesABNPhones checkedPhone confirmedPhone mismatchSites checkedSite loadsMedian reviews
New South Wales36625.1%15050%6%16884.5%18
Victoria25629.3%9058.9%4.4%9687.5%20
Queensland25024.4%10255.9%5.9%11981.5%19
Western Australia9832.7%3571.4%2.9%3894.7%19
South Australia6026.7%20——23—14

Method, and what it can't tell you

1,088 Australian IT support providers. Every one of them gets the same four checks: an ABN lookup against the national register, a comparison of the listed phone number against the number on the business's own website, an HTTP request to that website, and a match against open mapping data maintained separately from Google.

Not all four have run everywhere yet, so the figures above are shares of what has been checked: 431 phone comparisons, 481 website fetches and 512 cross-source matches out of 1,088 businesses. A check that has not run counts in neither half of a percentage.

This is a census of a directory, not of the trade. It covers businesses with enough of a public footprint to be found at all, which if anything biases these figures upward — a business too small to appear here is less likely to publish an ABN, not more.

ABN registration is the one figure taken over every business in the group rather than over a checked subset, because an absent ABN is not a failed lookup — read it as a floor. Review counts and averages are held; individual reviews are not, so nothing here can tell you whether a business's reviews arrived steadily or all at once.

Full method and national figures: the state of Australian trade business data.

Common questions

How many Australian IT support providers are in this dataset?
1,088, drawn from 569,128 scanned records and measured on 2026-10-03. That is a census of the IT support providers in this directory rather than of every IT support provider in Australia, and it skews toward businesses with enough of a public footprint to be found at all.
How many Australian IT support providers publish an ABN you can check?
26.7% — 290 of 1,088. The national rate across all trades is 21.5%, so IT support providers sit 24% above it. An ABN is free and public, so a missing one is usually a business that never put it on their website rather than a business without one.
How many IT support providers list a phone number that doesn't match their website?
5.3% of the 431 we compared, or about 23 businesses. This counts only cases where a listed number directly contradicts the number on the business's own site — not businesses with no phone number and not ones the comparison has not run for. It is often a stale listing, and sometimes a lead-reselling service sitting between you and the person who does the work.
How many Google reviews does the median Australian IT support provider have?
18, against a national median of 39 across all trades. Half have fewer. Review counts track how often people hire a trade rather than how well it performs, so comparing a IT support provider against a trade people call more often tells you very little.
Which state has the best-documented IT support providers?
Western Australia leads on published ABNs at 32.7%, against 24.4% in Queensland. Only states with at least 40 businesses are compared, because percentages taken over a handful of businesses move too far on a single record to mean anything.

Using these numbers

Free to quote, chart or republish under CC BY 4.0, which asks only for attribution and a link. The full aggregate dataset is available as a free download. If you need a cut that isn't published, ask.

WhoToHire, “Australian IT support provider data 2026”, 2026-10-03. https://whotohire.com.au/research/trades/it-services

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